What are the two biggest pieces of advice we keep telling our clients? is to first, not overthink lead generation, second, to focus on being genuinely helpful to their audience through content. It’s the min...
ThinkLogic has been in the lead generation industry for more than 10 years and we have spent a lot of time on the phone with Marketing Managers and salespeople discussing marketing strategies that correlate with sales objectives. One of the questions...
We marketers know very well the implications pricing can have on consumer behavior. The trend is common knowledge: Products priced at a premium instill a sense of buying confidence Reassurance that goods and services are built off of high quality sta...
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